Longevity
Members of the Plasma Display Coalition have invested over $10 billion into plasma technology to create the ideal digital television platform. You can rest assured that it will deliver picture perfect enjoyment well into the future. Plasma technology is commonly rated to achieve 60,000 hours of high performance enjoyment before reaching half its original brightness (the industry’s measurement of longevity). This is equivalent to more than 27 years of viewing every day for six hours— three times the useful life of your old tube or CRT-based rear-projection set.*
* Tube and CRT-projection televisions are typically rated to provide 10,000 to 15,000 hours of viewing time until the picture reaches a level of half of its original brightness. This does not constitute a warranty or guarantee, as product life varies with individual usage and content displayed. You should refer to your manufacturer’s product warranty for complete details.